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Victorious Swirl violet

#ae0973
Notes

Victorious Swirl violet (#AE0973) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (321°, 90%, 36%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae0973
RGB
rgb(174, 9, 115)
HSL
hsl(321, 90%, 36%)
HWB
hwb(321 4% 32%)
OKLCH
oklch(49.8% 0.204 349.8)
HSV
hsv(321, 95%, 68%)
LAB
lab(38.61% 65.18 -13.84)
LCH
lch(38.61% 66.64 348.01)
CMYK
cmyk(0%, 95%, 34%, 32%)

Etymology

Victorious
adjective

Latin victōriōsus, of victory — derived from victor (winner). As a color modifier, victorious implies a saturated-and-celebratory-and-conquering quality, the deep-rich color of Roman-Imperial victory-procession purpura-dyed paludamentum cloak. Sits at the bold-and-celebratory end of the grid, parallel to triumphant and conquering.

Swirl
modifier

Middle English swirlen, to-whirl-in-eddies. As a color modifier, swirl implies a curling-and-eddying-and-spiraling quality, the visual register of Van-Gogh-Starry-Night-and-Hokusai-Wave-swirl hand-curling-and-eddying-and-spiraling Van-Gogh-Starry-Night-and-Hokusai-Wave-and-Art-Nouveau swirled-and-curling-and-eddying-and-spiraling surfaces under Van-Gogh-Starry-Night-and-Hokusai-Wave-and-Art-Nouveau brush-stroke-and-cresting-wave-and-vine-tendril nocturne-light. Sits at the modifier-and-mood end of the grid, parallel to eddy and stir in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae0973
Original
#324a75
Protanopia
#616470
Deuteranopia
#bc0043
Tritanopia
#343434
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.09:1

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