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Regal Heliconia

#ad2988
Notes

Regal Heliconia (#AD2988) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (317°, 62%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ad2988
RGB
rgb(173, 41, 136)
HSL
hsl(317, 62%, 42%)
HWB
hwb(317 16% 32%)
OKLCH
oklch(52.2% 0.192 341.9)
HSV
hsv(317, 76%, 68%)
LAB
lab(41.61% 60.85 -22.27)
LCH
lch(41.61% 64.80 339.90)
CMYK
cmyk(0%, 76%, 21%, 32%)

Etymology

Regal
adjective

Latin rēgālis, kingly — derived from rēx (king). As a color modifier, regal implies a saturated-and-royal-formality quality, the deep-rich color of British-Coronation-period royal vestment-and-mantle and Imperial-State-Crown regalia. Sits at the bold-and-imperial end of the grid, parallel to sovereign and royal in usage.

Heliconia
noun

Central- and South-American lobster-claw (Heliconia rostrata) — a tropical Heliconiaceae perennial cultivated worldwide for its pendulous rostrate-bracted inflorescences in deep-magenta-and-yellow. Heliconia color refers to a fully developed Heliconia rostrata pendulous inflorescence: a saturated, slightly cool deep magenta with the matte finish of waxy bract-clusters. Named for Mount Helicon, the muses' Greek-mythological mountain.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ad2988
Original
#36548b
Protanopia
#606a85
Deuteranopia
#b82b56
Tritanopia
#4c4c4c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.09:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.45:1

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