Cool Amethyst Tide

#ad1aa3

Notes

Cool Amethyst Tide (#AD1AA3) is a true violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (304°, 74%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#ad1aa3

RGB

rgb(173, 26, 163)

HSL

hsl(304, 74%, 39%)