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Lionhearted Strawberry

#ad1a69
Notes

Lionhearted Strawberry (#AD1A69) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (328°, 74%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ad1a69
RGB
rgb(173, 26, 105)
HSL
hsl(328, 74%, 39%)
HWB
hwb(328 10% 32%)
OKLCH
oklch(49.9% 0.189 354.6)
HSV
hsv(328, 85%, 68%)
LAB
lab(38.98% 61.19 -7.00)
LCH
lch(38.98% 61.59 353.47)
CMYK
cmyk(0%, 85%, 39%, 32%)

Etymology

Lionhearted
adjective

Old English lēona-heorte, lion's-heart — referring to Richard I Lionheart (1157–1199). As a color modifier, lionhearted implies a saturated-and-courageous-and-royal quality, the deep-rich color of Crusader-period English Plantagenet-royalty armorial bearings. Sits at the bold-and-chivalrous end of the grid, parallel to valiant and heroic.

Strawberry
noun

Fragaria × ananassa, the cultivated strawberry of European gardens since the eighteenth century. The color refers to the surface of a ripe berry: a clean, bright red with a slight blue shift in the shadows of the achenes. Warmer than ruby, lighter than crimson, with the optical brightness of fresh fruit rather than the depth of pigment or gem.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ad1a69
Original
#3c4b6b
Protanopia
#656566
Deuteranopia
#bb0040
Tritanopia
#3f3f3f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.71:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.13:1

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