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Decisive Smock Ruby

#ad0705
Notes

Decisive Smock Ruby (#AD0705) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (1°, 94%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ad0705
RGB
rgb(173, 7, 5)
HSL
hsl(1, 94%, 35%)
HWB
hwb(1 2% 32%)
OKLCH
oklch(47.2% 0.190 29.1)
HSV
hsv(1, 97%, 68%)
LAB
lab(36.08% 59.09 48.23)
LCH
lch(36.08% 76.27 39.22)
CMYK
cmyk(0%, 96%, 97%, 32%)

Etymology

Decisive
adjective

From the Latin decidere, to cut off — used as a modifier for colors that read as firm and final. Decisive black, decisive red: the implication is that the color has settled on its position and won't drift. Sits in the bold-bucket corner alongside resolute, with a slightly sharper edge.

Smock
modifier

Old English smoc, loose-shift-or-shepherd's-smock. As a color modifier, smock implies a shepherd's-smock-and-artist's-smock-and-pleated quality, the visual register of English-shepherd's-smock-and-artist's-smock hand-shepherd's-smock-and-artist's-smock-and-pleated English-shepherd's-smock-and-artist's-smock-and-Sussex-Surrey-rural smock-and-shepherd's-smock surfaces under English-shepherd's-smock-and-artist's-smock-and-Sussex-Surrey-rural Sussex-Downs-and-Surrey-village shepherd-and-painter-light. Sits at the modifier-and-textile end of the grid, parallel to frock and tunic in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ad0705
Original
#483f00
Protanopia
#6e6100
Deuteranopia
#c0000d
Tritanopia
#2a2a2a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.47:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.81:1

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