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Forceful Baldr Crimson

#ad041e
Notes

Forceful Baldr Crimson (#AD041E) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (351°, 95%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ad041e
RGB
rgb(173, 4, 30)
HSL
hsl(351, 95%, 35%)
HWB
hwb(351 2% 32%)
OKLCH
oklch(47.3% 0.189 24.2)
HSV
hsv(351, 98%, 68%)
LAB
lab(36.11% 59.89 36.59)
LCH
lch(36.11% 70.18 31.42)
CMYK
cmyk(0%, 98%, 83%, 32%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Baldr
modifier

Old Norse Baldr, fair-and-shining-god-of-light. As a color modifier, baldr implies a fair-and-shining-god-of-light quality, the visual register of Norse-Baldr-and-Breidablik-hall hand-fair-and-shining-god-of-light Norse-Baldr-and-Breidablik-hall-and-mistletoe-fall baldr-and-fair-and-shining-god-of-light surfaces under Norse-Baldr-and-Breidablik-hall-and-mistletoe-fall Asgard-pantheon-and-Hel-descent fair-radiance-light. Sits at the modifier-and-myth end of the grid, parallel to odin and freya in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ad041e
Original
#473f1d
Protanopia
#6d6115
Deuteranopia
#bf0014
Tritanopia
#2a2a2a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.47:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.81:1

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