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Steadfast Kusumbha

#ac4490
Notes

Steadfast Kusumbha (#AC4490) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (316°, 43%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac4490
RGB
rgb(172, 68, 144)
HSL
hsl(316, 43%, 47%)
HWB
hwb(316 27% 33%)
OKLCH
oklch(55.2% 0.162 339.5)
HSV
hsv(316, 60%, 67%)
LAB
lab(45.53% 51.34 -21.09)
LCH
lch(45.53% 55.50 337.67)
CMYK
cmyk(0%, 60%, 16%, 33%)

Etymology

Steadfast
adjective

Old English stede-fæst, fixed in place — sharing root with German stetig. As a color modifier, steadfast implies a saturated-and-unwavering quality where the hue maintains its visual character without modulation. Sits at the bold-and-firm end of the grid, parallel to unwavering and firm in usage.

Kusumbha
noun

Sanskrit कुसुम्भ, safflower (Carthamus tinctorius) — the floral source of the deep red-pink dye used in Vedic-period Indian textiles and as the kumkuma powder of Hindu and Buddhist ritual. Kusumbha color refers to a freshly pressed Carthamus tinctorius petal-extract on Indian cotton: a saturated, slightly cool deep magenta with the matte finish of safflower-pigment-dyed hand-spun cotton.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac4490
Original
#496192
Protanopia
#68728d
Deuteranopia
#b54764
Tritanopia
#606060
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.27:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.98:1

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