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Wellbred Cranberry

#ac2147
Notes

Wellbred Cranberry (#AC2147) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (344°, 68%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac2147
RGB
rgb(172, 33, 71)
HSL
hsl(344, 68%, 40%)
HWB
hwb(344 13% 33%)
OKLCH
oklch(49.1% 0.174 11.4)
HSV
hsv(344, 81%, 67%)
LAB
lab(38.40% 56.29 13.81)
LCH
lch(38.40% 57.96 13.78)
CMYK
cmyk(0%, 81%, 59%, 33%)

Etymology

Wellbred
adjective

Old English wel-brēd, well-bred — past-participle of breed, sharing root with brood (offspring). As a color modifier, wellbred implies a saturated-and-elegant-and-formal quality, the deep-rich color of Edwardian-period finishing-school-and-debutante-Court English-aristocratic livery. Sits at the bold-and-elegant end of the grid, parallel to highborn and patrician.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac2147
Original
#494848
Protanopia
#6c6443
Deuteranopia
#bc0032
Tritanopia
#414141
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.86:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.06:1

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