Soft Ruby Ink

#ab364d

Notes

Soft Ruby Ink (#AB364D) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (348°, 52%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#ab364d

RGB

rgb(171, 54, 77)

HSL

hsl(348, 52%, 44%)