Crisp Ruby Whisper

#ab3041

Notes

Crisp Ruby Whisper (#AB3041) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (352°, 56%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#ab3041

RGB

rgb(171, 48, 65)

HSL

hsl(352, 56%, 43%)