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Pure Gloom violet

#ab1573
Notes

Pure Gloom violet (#AB1573) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (322°, 78%, 38%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ab1573
RGB
rgb(171, 21, 115)
HSL
hsl(322, 78%, 38%)
HWB
hwb(322 8% 33%)
OKLCH
oklch(49.7% 0.196 349.3)
HSV
hsv(322, 88%, 67%)
LAB
lab(38.61% 62.78 -13.89)
LCH
lch(38.61% 64.30 347.52)
CMYK
cmyk(0%, 88%, 33%, 33%)

Etymology

Pure
adjective

Latin purus, clean, unmixed — applied to color since antiquity for hues that contain only one pigment without dilution by white, black, or another color. Pure red is the textbook ideal: high saturation, mid lightness, no shift. Sits at the bold-bucket center, parallel to true and strong.

Gloom
modifier

Middle English gloumen, to-look-sullen. As a color modifier, gloom implies a sullen-and-darkened-and-overcast quality, the visual register of Northumbrian-moor-and-Scottish-glen-gloom hand-sullen-and-darkened-and-overcast Northumbrian-moor-and-Scottish-glen-and-Yorkshire-dale gloomed-and-darkened-and-overcast surfaces under Northumbrian-moor-and-Scottish-glen overcast-and-low-cloud heather-and-bracken-light. Sits at the modifier-and-mood end of the grid, parallel to murk and drear in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ab1573
Original
#344b75
Protanopia
#606470
Deuteranopia
#b80145
Tritanopia
#3c3c3c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.09:1

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