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Earthymagenta

Rich Fuchsia Velvet

#aa4689
Notes

Rich Fuchsia Velvet (#AA4689) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (320°, 42%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#aa4689
RGB
rgb(170, 70, 137)
HSL
hsl(320, 42%, 47%)

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