colors
Back to gallery

Bold Iolite

#aa30a3
Notes

Bold Iolite (#AA30A3) is a true violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (303°, 56%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#aa30a3
RGB
rgb(170, 48, 163)
HSL
hsl(303, 56%, 43%)
HWB
hwb(303 19% 33%)
OKLCH
oklch(53.7% 0.202 330.4)
HSV
hsv(303, 72%, 67%)
LAB
lab(43.22% 61.84 -36.11)
LCH
lch(43.22% 71.61 329.72)
CMYK
cmyk(0%, 72%, 4%, 33%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Iolite
noun

A magnesium-iron silicate gem — cordierite — whose strong dichroism (different colors from different angles) reportedly served Viking navigators as a polarizing filter to locate the sun through cloud. The color refers to a faceted iolite seen along its strong axis: a saturated, slightly violet-shifted deep blue-purple with the gem's signature internal complexity. Cooler than amethyst, warmer than tanzanite.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#aa30a3
Original
#245ba6
Protanopia
#546ca0
Deuteranopia
#b13f66
Tritanopia
#525252
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.74:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.66:1

Related Colors

Canvas