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Bold Squash

#aa3007
Notes

Bold Squash (#AA3007) is a true orange with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (15°, 92%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#aa3007
RGB
rgb(170, 48, 7)
HSL
hsl(15, 92%, 35%)
HWB
hwb(15 3% 33%)
OKLCH
oklch(49.3% 0.164 36.0)
HSV
hsv(15, 96%, 67%)
LAB
lab(39.03% 48.18 48.81)
LCH
lch(39.03% 68.58 45.37)
CMYK
cmyk(0%, 72%, 96%, 33%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Squash
noun

The English name for Cucurbita, from the Algonquian askutasquasheaten raw. The color refers to the orange flesh of a butternut, kabocha, or honeynut: a warm, slightly muted orange with the matte surface of cooked vegetable. Earthier than pumpkin, less saturated than tangerine, with the autumn weight of a root cellar in October.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#aa3007
Original
#554b00
Protanopia
#736600
Deuteranopia
#bc002a
Tritanopia
#474747
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.70:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.14:1

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