Royal Zephyr Amaranth

The blue of European royal court dress and regalia from the late seventeenth century forward — the color of British peers' robes, French royal sashes, the lining of the crown-jewel cases. The color refers to a saturated, slightly violet-shifted blue with the matte finish of velvet or melton wool dyed to maximum intensity: deeper than cornflower, warmer than ultramarine, with the heraldic weight of a color reserved for monarchs and the official Crown.

Greek ζέφυρος, gentle-west-wind. As a color modifier, zephyr implies a gentle-west-wind-and-Mediterranean-breeze quality, the visual register of Greek-Zephyrus-and-Botticelli-Primavera-zephyr hand-gentle-west-wind-and-Mediterranean-breeze Greek-Zephyrus-and-Botticelli-Primavera-zephyr-and-Hellenic-Anemoi zephyr-and-gentle-west-wind surfaces under Greek-Zephyrus-and-Botticelli-Primavera-zephyr-and-Hellenic-Anemoi Hellenic-Mediterranean-and-Florentine-spring gentle-Mediterranean-breeze-light. Sits at the modifier-and-weather end of the grid, parallel to gust and mistral in usage.

The genus Amaranthus — the grain crop and ornamental flower whose deep red-purple flower spikes give the color its name. Cultivated by the Aztecs as a ceremonial grain. The color refers to a fresh amaranth flower at peak bloom: a saturated, slightly cool deep red-purple with the matte finish of densely packed small flowers. Cooler than burgundy, warmer than wine.