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Booming Raspberry

#aa014b
Notes

Booming Raspberry (#AA014B) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (334°, 99%, 34%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#aa014b
RGB
rgb(170, 1, 75)
HSL
hsl(334, 99%, 34%)
HWB
hwb(334 0% 33%)
OKLCH
oklch(47.4% 0.190 6.2)
HSV
hsv(334, 99%, 67%)
LAB
lab(36.14% 61.67 8.02)
LCH
lch(36.14% 62.19 7.41)
CMYK
cmyk(0%, 99%, 56%, 33%)

Etymology

Booming
adjective

Imitative-onomatopoeic origin — present-participle of boom, sharing root with Dutch bommen. As a color modifier, booming implies a saturated-and-loud-and-confident quality where the hue announces itself with full visual amplitude. Sits at the bold-and-resonant end of the grid, parallel to resounding and thunderous.

Raspberry
noun

Rubus idaeus, the European raspberry — its name traces to Mount Ida in either Crete or Anatolia, where the fruit was first described in classical literature. The color refers to a ripe raspberry's drupelets: a saturated, slightly cool deep red-pink with the optical complexity of a hundred-cell aggregate fruit. Cooler than coral, warmer than fuchsia, with the orchard-and-jam weight of a fruit whose color is identical to the food-coloring industry's raspberry red.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#aa014b
Original
#3d414c
Protanopia
#666047
Deuteranopia
#ba002a
Tritanopia
#2a2a2a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.46:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.82:1

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