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Hefty Hibiscus

#a81f50
Notes

Hefty Hibiscus (#A81F50) is a true magenta with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (339°, 69%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a81f50
RGB
rgb(168, 31, 80)
HSL
hsl(339, 69%, 39%)
HWB
hwb(339 12% 34%)
OKLCH
oklch(48.5% 0.173 5.9)
HSV
hsv(339, 82%, 66%)
LAB
lab(37.64% 56.40 6.86)
LCH
lch(37.64% 56.82 6.93)
CMYK
cmyk(0%, 82%, 52%, 34%)

Etymology

Hefty
adjective

Old English hefig, heavy — adjectival suffix -y. As a color modifier, hefty implies a saturated-and-substantial-and-weighty quality where the hue carries the visual heft of a hand-cast pig-iron object. Sits at the bold-and-weighty end of the grid, parallel to substantial and weighty in usage.

Hibiscus
noun

Hibiscus rosa-sinensis — the showy mallow of Pacific gardens, the Hawaiian state flower, the source of the deep red sorrel tea sold across West Africa as bissap. The color refers to a fully open hibiscus petal at midday: a hot, slightly magenta red with the velvet texture of a single-day bloom. By evening the same flower has wilted; by morning it's gone.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a81f50
Original
#444751
Protanopia
#68624d
Deuteranopia
#b70035
Tritanopia
#404040
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.05:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.98:1

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