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Assured Ether violet

#a81376
Notes

Assured Ether violet (#A81376) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (320°, 80%, 37%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a81376
RGB
rgb(168, 19, 118)
HSL
hsl(320, 80%, 37%)
HWB
hwb(320 7% 34%)
OKLCH
oklch(49.2% 0.197 347.0)
HSV
hsv(320, 89%, 66%)
LAB
lab(38.02% 62.80 -16.73)
LCH
lch(38.02% 64.99 345.09)
CMYK
cmyk(0%, 89%, 30%, 34%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Ether
modifier

Greek αἰθήρ, upper-air-or-quintessence. As a color modifier, ether implies a luminiferous-and-pure-upper-air quality, the visual register of Aristotelian-quintessence-and-luminiferous-ether hand-luminiferous-and-pure-upper-air Aristotelian-quintessence-and-luminiferous-and-Newtonian ether-and-luminiferous-and-pure-upper-air surfaces under Aristotelian-quintessence-and-luminiferous-and-Newtonian celestial-spheres-and-natural-philosophy upper-air-light. Sits at the modifier-and-cosmic end of the grid, parallel to plasma and nebula in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a81376
Original
#304a78
Protanopia
#5c6273
Deuteranopia
#b40746
Tritanopia
#3a3a3a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.95:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.02:1

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