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Electric Toga

#a770f7
Notes

Electric Toga (#A770F7) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (264°, 89%, 70%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a770f7
RGB
rgb(167, 112, 247)
HSL
hsl(264, 89%, 70%)
HWB
hwb(264 44% 3%)
OKLCH
oklch(66.3% 0.196 299.9)
HSV
hsv(264, 55%, 97%)
LAB
lab(58.53% 48.76 -59.94)
LCH
lch(58.53% 77.27 309.13)
CMYK
cmyk(32%, 55%, 0%, 3%)

Etymology

Electric
adjective

From the Greek elektron, amber — the substance whose static-electric properties were observed by Thales of Miletus. Used as a color modifier since the late nineteenth century after electric light made certain saturated colors feel attention-demanding. Electric blue, electric pink: the implication is hot luminance combined with optical impact. Sits at the bright-bucket extreme.

Toga
noun

The Roman ceremonial-citizen mantle — particularly the toga picta (painted toga) worn by triumphant generals and emperors, dyed entirely in Tyrian purple with gold-thread embroidered figures. Toga color refers to a Roman-imperial toga picta on a triumphal arch spolia relief: a saturated, slightly cool deep violet with the matte finish of multi-bath Tyrian shellfish-dye on multi-rolled woolen toga cloth. Distinct from the white toga virilis.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a770f7
Original
#378cfc
Protanopia
#4a8cf4
Deuteranopia
#968ba9
Tritanopia
#858585
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.33:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.30:1

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