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Tenacious Thoth violet

#a51a73
Notes

Tenacious Thoth violet (#A51A73) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (322°, 73%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a51a73
RGB
rgb(165, 26, 115)
HSL
hsl(322, 73%, 37%)
HWB
hwb(322 10% 35%)
OKLCH
oklch(48.9% 0.189 347.7)
HSV
hsv(322, 84%, 65%)
LAB
lab(37.80% 60.35 -15.23)
LCH
lch(37.80% 62.24 345.84)
CMYK
cmyk(0%, 84%, 30%, 35%)

Etymology

Tenacious
adjective

Latin tenāx, holding-fast — adjectival suffix -ous. As a color modifier, tenacious implies a saturated-and-clinging quality where the hue grips its substrate with stubborn pigmentation. Sits at the bold-and-resilient end of the grid, parallel to unyielding and adamant in usage.

Thoth
modifier

Egyptian Djehuty, ibis-headed-god-of-writing. As a color modifier, thoth implies an ibis-headed-and-scribe-and-moon-god quality, the visual register of Egyptian-Thoth-and-Hermopolis-temple hand-ibis-headed-and-scribe-and-moon-god Egyptian-Thoth-and-Hermopolis-temple-and-Hermes-Trismegistus thoth-and-ibis-headed-and-scribe-and-moon-god surfaces under Egyptian-Thoth-and-Hermopolis-temple-and-Hermes-Trismegistus papyrus-and-reed-pen-and-Hermopolis ibis-scribe-light. Sits at the modifier-and-myth end of the grid, parallel to isis and horus in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a51a73
Original
#334a75
Protanopia
#5c6170
Deuteranopia
#b11146
Tritanopia
#3e3e3e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.01:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
3.00:1

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