Soft Magenta Shimmer

#a40e68

Notes

Soft Magenta Shimmer (#A40E68) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (324°, 84%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#a40e68

RGB

rgb(164, 14, 104)

HSL

hsl(324, 84%, 35%)