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Established Kimono Strawberry

#a2010f
Notes

Established Kimono Strawberry (#A2010F) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (355°, 99%, 32%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a2010f
RGB
rgb(162, 1, 15)
HSL
hsl(355, 99%, 32%)
HWB
hwb(355 0% 36%)
OKLCH
oklch(44.8% 0.182 27.0)
HSV
hsv(355, 99%, 64%)
LAB
lab(33.44% 57.11 41.28)
LCH
lch(33.44% 70.47 35.86)
CMYK
cmyk(0%, 99%, 91%, 36%)

Etymology

Established
adjective

Latin stabilīre, to make stable — past-participle of establish. As a color modifier, established implies a saturated-and-rooted quality where the hue carries the weight of long-standing visual presence. Sits at the bold-and-firm end of the grid, parallel to steadfast and anchored in usage.

Kimono
modifier

Japanese kimono, thing-to-wear. As a color modifier, kimono implies a Japanese-kimono-and-furisode-and-tomesode quality, the visual register of Edo-and-Heian-kimono-and-furisode hand-Japanese-kimono-and-furisode-and-tomesode Edo-and-Heian-kimono-and-furisode-and-Kyoto-Nishijin kimono-and-Japanese-kimono-and-furisode surfaces under Edo-and-Heian-kimono-and-furisode-and-Kyoto-Nishijin Heian-Kyoto-and-Edo-Tokugawa Japanese-court-light. Sits at the modifier-and-textile end of the grid, parallel to haori and sari in usage.

Strawberry
noun

Fragaria × ananassa, the cultivated strawberry of European gardens since the eighteenth century. The color refers to the surface of a ripe berry: a clean, bright red with a slight blue shift in the shadows of the achenes. Warmer than ruby, lighter than crimson, with the optical brightness of fresh fruit rather than the depth of pigment or gem.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a2010f
Original
#423a0c
Protanopia
#665a01
Deuteranopia
#b3000b
Tritanopia
#242424
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.24:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.55:1

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