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Bold Eros violet

#991a68
Notes

Bold Eros violet (#991A68) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (323°, 71%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#991a68
RGB
rgb(153, 26, 104)
HSL
hsl(323, 71%, 35%)
HWB
hwb(323 10% 40%)
OKLCH
oklch(46.3% 0.175 349.0)
HSV
hsv(323, 83%, 60%)
LAB
lab(35.03% 56.16 -12.71)
LCH
lch(35.03% 57.58 347.25)
CMYK
cmyk(0%, 83%, 32%, 40%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Eros
modifier

Greek Ἔρως, god-of-love-and-desire. As a color modifier, eros implies a winged-love-and-arrow-of-desire quality, the visual register of Praxiteles-Eros-and-Roman-Cupid hand-winged-love-and-arrow-of-desire Praxiteles-Eros-and-Roman-Cupid-and-Pompeii-fresco eros-and-winged-love-and-arrow-of-desire surfaces under Praxiteles-Eros-and-Roman-Cupid-and-Pompeii-fresco Hellenistic-and-Roman-Pompeii rose-and-myrtle-light. Sits at the modifier-and-myth end of the grid, parallel to zeus and hera in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#991a68
Original
#31446a
Protanopia
#575a65
Deuteranopia
#a51040
Tritanopia
#3b3b3b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.77:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.70:1

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