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Jazzed Avocado

#98ad28
Notes

Jazzed Avocado (#98AD28) is a true yellow with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (69°, 62%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary blue. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#98ad28
RGB
rgb(152, 173, 40)
HSL
hsl(69, 62%, 42%)
HWB
hwb(69 16% 32%)
OKLCH
oklch(70.8% 0.152 118.5)
HSV
hsv(69, 77%, 68%)
LAB
lab(67.06% -24.25 60.85)
LCH
lch(67.06% 65.50 111.73)
CMYK
cmyk(12%, 0%, 77%, 32%)

Etymology

Jazzed
adjective

American slang jazz, liveliness — past-participle of jazz. As a color modifier, jazzed implies a saturated-and-excited-and-active quality, the bright color of American-Jazz-Age poster-and-album-cover saturated-and-rhythmic graphic-design. Sits at the bright-and-active end of the grid, parallel to caffeinated and wired in usage.

Avocado
noun

Persea americana, the buttery drupe domesticated in Mesoamerica seven thousand years ago and named for the Aztec āhuacatl. The color refers to ripe avocado flesh just under the dark skin: a soft, slightly muted yellow-green with the warm undertones of plant fat. Earthier than pistachio, lighter than olive, with the recent kitchen association of a fruit only recently turned global staple.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#98ad28
Original
#b9a303
Protanopia
#b6a434
Deuteranopia
#a1a394
Tritanopia
#9f9f9f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.52:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.34:1

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