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Earthyred

Soft Crimson Bloom

#98344a
Notes

Soft Crimson Bloom (#98344A) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (347°, 49%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#98344a
RGB
rgb(152, 52, 74)
HSL
hsl(347, 49%, 40%)

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