Plush Ruby Velvet

#973f4b

Notes

Plush Ruby Velvet (#973F4B) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (352°, 41%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#973f4b

RGB

rgb(151, 63, 75)

HSL

hsl(352, 41%, 42%)