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Forceful Tsutsuji

#973980
Notes

Forceful Tsutsuji (#973980) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (315°, 45%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#973980
RGB
rgb(151, 57, 128)
HSL
hsl(315, 45%, 41%)
HWB
hwb(315 22% 41%)
OKLCH
oklch(50.0% 0.151 338.4)
HSV
hsv(315, 62%, 59%)
LAB
lab(39.69% 47.73 -20.62)
LCH
lch(39.69% 52.00 336.63)
CMYK
cmyk(0%, 62%, 15%, 41%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Tsutsuji
noun

Japanese 躑躅, azalea (Rhododendron indicum and R. obtusum) — a beloved spring-flowering shrub of Japanese gardens, particularly the deep-magenta kirishima-tsutsuji cultivars from Kagoshima's Mt. Kirishima. Tsutsuji color refers to a fully bloomed kirishima-tsutsuji terminal truss in a Kyoto temple garden: a saturated, slightly cool deep magenta with the velvet finish of fresh five-petaled bell-flowers in dense terminal clusters.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#973980
Original
#3d5482
Protanopia
#59637e
Deuteranopia
#9f3c57
Tritanopia
#525252
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.54:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.21:1

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