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Forceful Mauve

#97259e
Notes

Forceful Mauve (#97259E) is a true violet with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (297°, 62%, 38%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#97259e
RGB
rgb(151, 37, 158)
HSL
hsl(297, 62%, 38%)
HWB
hwb(297 15% 38%)
OKLCH
oklch(49.6% 0.200 325.5)
HSV
hsv(297, 77%, 62%)
LAB
lab(38.50% 60.45 -40.79)
LCH
lch(38.50% 72.93 325.99)
CMYK
cmyk(4%, 77%, 0%, 38%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Mauve
noun

The first synthetic aniline dye — an accidental product of William Perkin's 1856 attempt to synthesize quinine, which yielded a stable purple instead. Mauve (French for mallow) became the chemical-industry breakthrough that reshaped textile coloring. The color refers to a freshly mauve-dyed silk: a soft, slightly red-shifted pale purple with the slight luster of synthetic-dyed natural fiber. Lighter than violet, warmer than lilac, with the industrial-history weight of the pigment that founded modern chemistry.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#97259e
Original
#0052a1
Protanopia
#405f9b
Deuteranopia
#9b3b60
Tritanopia
#464646
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.83:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.07:1

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