Cool Amethyst Fold

#9720a7

Notes

Cool Amethyst Fold (#9720A7) is a true violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (293°, 68%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#9720a7

RGB

rgb(151, 32, 167)

HSL

hsl(293, 68%, 39%)