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Chivalrous Cranberry

#970d3b
Notes

Chivalrous Cranberry (#970D3B) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (340°, 84%, 32%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#970d3b
RGB
rgb(151, 13, 59)
HSL
hsl(340, 84%, 32%)
HWB
hwb(340 5% 41%)
OKLCH
oklch(43.7% 0.167 10.7)
HSV
hsv(340, 91%, 59%)
LAB
lab(32.22% 54.28 12.48)
LCH
lch(32.22% 55.69 12.95)
CMYK
cmyk(0%, 91%, 61%, 41%)

Etymology

Chivalrous
adjective

Old French chevaleros, knightly — adjectival suffix -ous, derived from cheval (horse). As a color modifier, chivalrous implies a saturated-and-knightly-and-gallant quality, the deep-rich color of medieval-Romance chanson-de-geste hero-and-troubadour song tradition. Sits at the bold-and-chivalrous end of the grid, parallel to gallant and knightly.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#970d3b
Original
#3a3a3c
Protanopia
#5c5538
Deuteranopia
#a60024
Tritanopia
#2e2e2e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.62:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.44:1

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