colors
Back to gallery

Steady Cochineal

#964666
Notes

Steady Cochineal (#964666) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (336°, 36%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#964666
RGB
rgb(150, 70, 102)
HSL
hsl(336, 36%, 43%)
HWB
hwb(336 27% 41%)
OKLCH
oklch(50.6% 0.113 356.7)
HSV
hsv(336, 53%, 59%)
LAB
lab(40.94% 37.21 -2.65)
LCH
lch(40.94% 37.31 355.93)
CMYK
cmyk(0%, 53%, 32%, 41%)

Etymology

Steady
adjective

Old English stede, place, position — drifted to mean firm and unmoving. Used as a color modifier since the seventeenth century for hues that read as reliable rather than dramatic. Steady gray, steady green: moderate saturation combined with optical calmness. Sits in the crisp-bucket center alongside settled.

Cochineal
noun

Dactylopius coccus, the Mexican scale insect cultivated on prickly-pear cactus and harvested for its deep red carminic-acid dye. Shipped to Spain by the conquistadors, cochineal became the second most valuable export from the New World after silver. The color refers to fresh cochineal pigment: a saturated, slightly cool deep red with the brilliance of a dye thirty times stronger than kermes.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#964666
Original
#525767
Protanopia
#676664
Deuteranopia
#a14152
Tritanopia
#595959
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.24:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.36:1

Related Colors

Canvas