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Earthyred

Crisp Ruby Bloom

#964040
Notes

Crisp Ruby Bloom (#964040) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (0°, 40%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#964040
RGB
rgb(150, 64, 64)
HSL
hsl(0, 40%, 42%)

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