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Lively Goldenrod

#95b239
Notes

Lively Goldenrod (#95B239) is a true yellow with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (74°, 51%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#95b239
RGB
rgb(149, 178, 57)
HSL
hsl(74, 51%, 46%)
HWB
hwb(74 22% 30%)
OKLCH
oklch(71.8% 0.149 121.9)
HSV
hsv(74, 68%, 70%)
LAB
lab(68.41% -27.01 55.97)
LCH
lch(68.41% 62.15 115.76)
CMYK
cmyk(16%, 0%, 68%, 30%)

Etymology

Lively
adjective

An adjectival form of life — used as a color word since the seventeenth century for hues that read as energetic. Lively coral, lively chartreuse: the implication is saturation combined with optical liveliness, the slight visual restlessness of a color that feels animated. Sits at the bright-bucket center.

Goldenrod
noun

Solidago, the late-summer wildflower of North American meadows whose tall sprays of small yellow flowers signal the end of the growing season. The color refers to the flower head at full bloom: a warm, slightly muted yellow-orange with the matte finish of small clustered florets. Cooler than mustard, deeper than dandelion. The state flower of Kentucky and Nebraska, a pollinator magnet, and the original native dye for early American homespun.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#95b239
Original
#bda727
Protanopia
#b9a742
Deuteranopia
#9da99a
Tritanopia
#a3a3a3
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.41:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.71:1

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