Established Mauveine
Established Mauveine (#9540D9) is a true indigo with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (273°, 67%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Latin stabilīre, to make stable — past-participle of establish. As a color modifier, established implies a saturated-and-rooted quality where the hue carries the weight of long-standing visual presence. Sits at the bold-and-firm end of the grid, parallel to steadfast and anchored in usage.
Synthetic-organic dye first synthesized in 1856 by William Henry Perkin (eighteen years old, a chemistry student at the Royal College of Chemistry) from coal-tar derivatives — the first-ever industrial synthetic dye. Mauveine color refers to a freshly mauveine-dyed Victorian silk: a saturated, slightly cool deep violet with the silky luster of synthetic aniline dye on Lyon silk. Named after the French mauve (mallow flower).
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.