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Hardy Foil Brick

#94120a
Notes

Hardy Foil Brick (#94120A) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (3°, 87%, 31%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#94120a
RGB
rgb(148, 18, 10)
HSL
hsl(3, 87%, 31%)
HWB
hwb(3 4% 42%)
OKLCH
oklch(42.7% 0.164 29.5)
HSV
hsv(3, 93%, 58%)
LAB
lab(31.24% 50.56 40.51)
LCH
lch(31.24% 64.79 38.70)
CMYK
cmyk(0%, 88%, 93%, 42%)

Etymology

Hardy
adjective

Old French hardi, bold / brave — past-participle of hardir (to make brave). As a color modifier, hardy implies a saturated-and-cold-resistant quality, the deep-rich color of Scandinavian-and-Russian boreal-forest-and-tundra outdoor-clothing. Sits at the bold-and-resilient end of the grid, parallel to tough and resilient.

Foil
modifier

Old French fueille, leaf. As a color modifier, foil implies a thin-rolled-metal-leaf quality, the visual register of hand-rolled-and-beaten-foil hand-rolled-and-beaten-thin gold-and-silver-and-tin-foil hand-rolled-and-beaten-thin-foil surfaces under hand-rolled-and-beaten-foil workshop-light. Sits at the modifier-and-texture end of the grid, parallel to gold and gilt in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#94120a
Original
#403806
Protanopia
#5f5300
Deuteranopia
#a40013
Tritanopia
#2d2d2d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.94:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.35:1

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