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Earnest Syrup violet

#940360
Notes

Earnest Syrup violet (#940360) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (322°, 96%, 30%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#940360
RGB
rgb(148, 3, 96)
HSL
hsl(322, 96%, 30%)
HWB
hwb(322 1% 42%)
OKLCH
oklch(44.0% 0.182 350.2)
P3
color(display-p3 0.5309 0.1043 0.3681)
HSV
hsv(322, 98%, 58%)
LAB
lab(32.27% 58.21 -11.85)
LCH
lch(32.27% 59.40 348.49)
CMYK
cmyk(0%, 98%, 35%, 42%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Syrup
modifier

Arabic sharāb, thick-sweet-drink. As a color modifier, syrup implies a thick-and-amber-and-pourable-sweet quality, the visual register of Vermont-maple-and-Levantine-rose-syrup hand-thick-and-amber-and-pourable-sweet Vermont-maple-and-Levantine-rose-syrup-and-French-grenadine syrup-and-thick-and-amber surfaces under Vermont-maple-and-Levantine-rose-syrup-and-French-grenadine Vermont-sugar-shack-and-Damascus-souk amber-pourable-light. Sits at the modifier-and-flavor end of the grid, parallel to malt and zest in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#940360
Original
#293d62
Protanopia
#51545d
Deuteranopia
#a00037
Tritanopia
#292929
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.60:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.44:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##940360
Display P3
Display P3
color(display-p3 0.5309 0.1043 0.3681)
P3 has visible headroomOKLCH chroma 0.182

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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