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Electric Gelb

#90af0d
Notes

Electric Gelb (#90AF0D) is a true yellow with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (71°, 86%, 37%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#90af0d
RGB
rgb(144, 175, 13)
HSL
hsl(71, 86%, 37%)
HWB
hwb(71 5% 31%)
OKLCH
oklch(70.5% 0.168 121.6)
HSV
hsv(71, 93%, 69%)
LAB
lab(66.99% -29.42 66.85)
LCH
lch(66.99% 73.03 113.75)
CMYK
cmyk(18%, 0%, 93%, 31%)

Etymology

Electric
adjective

From the Greek elektron, amber — the substance whose static-electric properties were observed by Thales of Miletus. Used as a color modifier since the late nineteenth century after electric light made certain saturated colors feel attention-demanding. Electric blue, electric pink: the implication is hot luminance combined with optical impact. Sits at the bright-bucket extreme.

Gelb
noun

The German word for yellow — used in the gelbe Banner of medieval Holy Roman Empire, the Goldgelb of Bavarian church gilding, and the Gelb-Blau (yellow-and-blue) of the Catholic Church's Vatican flag. The color refers to a Bavarian baroque-church gilt cross: a saturated, slightly cool deep yellow with the metallic finish of beaten gold. The German cousin of yellow.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#90af0d
Original
#baa400
Protanopia
#b6a326
Deuteranopia
#99a595
Tritanopia
#9d9d9d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.52:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.32:1

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