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Dynamic Matcha

#90ad3b
Notes

Dynamic Matcha (#90AD3B) is a true lime with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (75°, 49%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#90ad3b
RGB
rgb(144, 173, 59)
HSL
hsl(75, 49%, 45%)
HWB
hwb(75 23% 32%)
OKLCH
oklch(70.3% 0.143 122.4)
HSV
hsv(75, 66%, 68%)
LAB
lab(66.62% -26.49 53.20)
LCH
lch(66.62% 59.43 116.47)
CMYK
cmyk(17%, 0%, 66%, 32%)

Etymology

Dynamic
adjective

From the Greek dynamis, power — used as a color modifier since the late nineteenth century for hues that read as energetic and active. Dynamic red, dynamic orange: the implication is saturation combined with optical motion. Sits at the bright-bucket center alongside vibrant and lively.

Matcha
noun

The shade-grown, stone-ground green tea of the Japanese tea ceremony — leaves of Camellia sinensis covered for weeks before harvest to concentrate chlorophyll, then powdered in a granite mill. The color refers to ceremonial-grade matcha whisked in hot water: a saturated, slightly muted green with the powdery finish of micron-scale leaf particles. Brighter than sage, deeper than lime, with the meditative weight of a 600-year-old practice.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#90ad3b
Original
#b7a32c
Protanopia
#b3a244
Deuteranopia
#97a496
Tritanopia
#9f9f9f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.55:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.23:1

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