colors
Back to gallery

Hefty Glide violet

#90075f
Notes

Hefty Glide violet (#90075F) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (321°, 91%, 30%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#90075f
RGB
rgb(144, 7, 95)
HSL
hsl(321, 91%, 30%)
HWB
hwb(321 3% 44%)
OKLCH
oklch(43.4% 0.177 349.5)
HSV
hsv(321, 95%, 56%)
LAB
lab(31.60% 56.63 -12.30)
LCH
lch(31.60% 57.95 347.74)
CMYK
cmyk(0%, 95%, 34%, 44%)

Etymology

Hefty
adjective

Old English hefig, heavy — adjectival suffix -y. As a color modifier, hefty implies a saturated-and-substantial-and-weighty quality where the hue carries the visual heft of a hand-cast pig-iron object. Sits at the bold-and-weighty end of the grid, parallel to substantial and weighty in usage.

Glide
modifier

Old English glīdan, to-move-smoothly. As a color modifier, glide implies a smooth-and-silent-and-frictionless quality, the visual register of swan-and-skater-glide hand-smooth-and-silent-and-frictionless swan-and-skater-and-soaring-albatross glided-and-smooth-and-silent-and-frictionless surfaces under swan-and-skater-and-soaring-albatross frozen-pond-and-Hyde-Park-Serpentine-and-open-ocean smooth-flight-light. Sits at the modifier-and-mood end of the grid, parallel to float and hover in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#90075f
Original
#283c61
Protanopia
#4f525c
Deuteranopia
#9b0037
Tritanopia
#2a2a2a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.82:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.38:1

Related Colors

Canvas