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Deep Cardinal

#7d1e10
Notes

Deep Cardinal (#7D1E10) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (8°, 77%, 28%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7d1e10
RGB
rgb(125, 30, 16)
HSL
hsl(8, 77%, 28%)
HWB
hwb(8 6% 51%)
OKLCH
oklch(39.2% 0.132 31.5)
HSV
hsv(8, 87%, 49%)
LAB
lab(27.65% 39.90 32.77)
LCH
lch(27.65% 51.63 39.40)
CMYK
cmyk(0%, 76%, 87%, 51%)

Etymology

Deep
adjective

Old English dēop, profound, far down — sharing root with dive and dipper. In color shorthand, deep implies low lightness combined with high saturation: a deep red is darker than crimson but no less chromatic. Where dark describes value alone, deep implies that the hue still has presence at that low light level. Closer to rich than to somber.

Cardinal
noun

Named for the scarlet robes of Roman Catholic cardinals, dyed since the thirteenth century with kermes and later cochineal. The color carries the institutional weight of its source — a saturated red-orange that reads as authority rather than romance. Also the bird (Cardinalis cardinalis) of the American east, whose plumage takes its red from carotenoid pigments in the seeds it eats.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7d1e10
Original
#3b340d
Protanopia
#52490a
Deuteranopia
#8a001c
Tritanopia
#313131
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.17:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.07:1

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