Rich Crimson Velvet

#7c4647

Notes

Rich Crimson Velvet (#7C4647) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (359°, 28%, 38%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#7c4647

RGB

rgb(124, 70, 71)

HSL

hsl(359, 28%, 38%)