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Pure Zǐsè

#7c3278
Notes

Pure Zǐsè (#7C3278) is a deep violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (303°, 43%, 34%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7c3278
RGB
rgb(124, 50, 120)
HSL
hsl(303, 43%, 34%)
HWB
hwb(303 20% 51%)
OKLCH
oklch(44.7% 0.137 329.7)
HSV
hsv(303, 60%, 49%)
LAB
lab(33.82% 41.82 -25.11)
LCH
lch(33.82% 48.78 329.02)
CMYK
cmyk(0%, 60%, 3%, 51%)

Etymology

Pure
adjective

Latin purus, clean, unmixed — applied to color since antiquity for hues that contain only one pigment without dilution by white, black, or another color. Pure red is the textbook ideal: high saturation, mid lightness, no shift. Sits at the bold-bucket center, parallel to true and strong.

Zǐsè
noun

Chinese 紫色, deep purple color — the formal color name for imperial purple in Chinese color terminology, distinguished from the broader (purple). Zǐsè color refers to a Qing-dynasty qipao dress in formal court-purple silk: a saturated, slightly cool deep violet with the silk luster of multi-bath fermentation-and-mineral dye on tussah silk. Slightly warmer than Japanese murasaki.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7c3278
Original
#2d497a
Protanopia
#455376
Deuteranopia
#803950
Tritanopia
#474747
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.13:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.58:1

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