colors
Back to gallery

Aristocratic Brunfelsia

#7b30b8
Notes

Aristocratic Brunfelsia (#7B30B8) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (273°, 59%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7b30b8
RGB
rgb(123, 48, 184)
HSL
hsl(273, 59%, 45%)
HWB
hwb(273 19% 28%)
OKLCH
oklch(48.6% 0.202 305.0)
HSV
hsv(273, 74%, 72%)
LAB
lab(37.45% 56.06 -58.22)
LCH
lch(37.45% 80.82 313.92)
CMYK
cmyk(33%, 74%, 0%, 28%)

Etymology

Aristocratic
adjective

Greek aristokratía, rule by the best — adjectival suffix -ic. As a color modifier, aristocratic implies a saturated-and-noble-and-hereditary quality, the deep-rich color of pre-modern European aristocracy hereditary-class livery-and-armorial-bearings. Sits at the bold-and-aristocratic end of the grid, parallel to patrician and lordly.

Brunfelsia
noun

South American yesterday-today-tomorrow (Brunfelsia pauciflora) — a Brazilian Atlantic forest native shrub whose flowers open deep-violet on day one, fade to lavender on day two, and white on day three. Brunfelsia color refers to a freshly opened day-one Brunfelsia pauciflora flower: a saturated, slightly cool deep violet with the velvet finish of fresh five-petaled flat-corolla. Named for Otto Brunfels, German Renaissance botanist.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7b30b8
Original
#0056bc
Protanopia
#0058b5
Deuteranopia
#705172
Tritanopia
#4a4a4a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.10:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.96:1

Related Colors

Canvas