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Truthful Dahlia

#7b2240
Notes

Truthful Dahlia (#7B2240) is a deep red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (340°, 57%, 31%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7b2240
RGB
rgb(123, 34, 64)
HSL
hsl(340, 57%, 31%)
HWB
hwb(340 13% 52%)
OKLCH
oklch(40.2% 0.125 4.2)
HSV
hsv(340, 72%, 48%)
LAB
lab(28.71% 40.67 3.40)
LCH
lch(28.71% 40.81 4.78)
CMYK
cmyk(0%, 72%, 48%, 52%)

Etymology

Truthful
adjective

Old English trēowth, truth — adjectival suffix -ful. As a color modifier, truthful implies a clear-and-honest-and-direct quality where the hue carries the visual register of accurate-and-faithful-representation declaration. Sits at the crisp-and-honest end of the grid, parallel to candid and honest in usage.

Dahlia
noun

The genus Dahlia — Mexican composite-family flowers bred across the nineteenth century into thousands of cultivars in every color from white to dark purple. The color refers to a fully opened orange decorative dahlia: a saturated, slightly red orange with the satin finish of multi-rayed composite flower. Warmer than zinnia, deeper than calendula.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7b2240
Original
#363941
Protanopia
#4d4a3e
Deuteranopia
#86142e
Tritanopia
#373737
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.79:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.15:1

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