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Vivid Boom Avocado

#7ac357
Notes

Vivid Boom Avocado (#7AC357) is a true green with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (101°, 47%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7ac357
RGB
rgb(122, 195, 87)
HSL
hsl(101, 47%, 55%)
HWB
hwb(101 34% 24%)
OKLCH
oklch(74.5% 0.160 136.6)
HSV
hsv(101, 55%, 76%)
LAB
lab(72.13% -42.26 46.55)
LCH
lch(72.13% 62.87 132.24)
CMYK
cmyk(37%, 0%, 55%, 24%)

Etymology

Vivid
adjective

From the Latin vividus, full of life — used as a color modifier since the late sixteenth century for hues that read as luminous and saturated. Vivid red, vivid blue: the implication is that the color appears almost lit from within, with the optical brightness of a high-chroma surface in good light. Sits at the bright-bucket center alongside bright and electric.

Boom
modifier

Dutch boom, tree / spar. As a color modifier, boom implies a horizontal-spar-attached-to-mast quality, the visual register of Tall-Ship-and-yacht-boom hand-cut horizontal-spar-attached-to-mast-foot boom-and-mainsail tall-ship-and-yacht maritime-rigging surfaces under tall-ship-and-yacht boom-and-mainsail maritime light. Sits at the modifier-and-nautical end of the grid, parallel to spar and mast in usage.

Avocado
noun

Persea americana, the buttery drupe domesticated in Mesoamerica seven thousand years ago and named for the Aztec āhuacatl. The color refers to ripe avocado flesh just under the dark skin: a soft, slightly muted yellow-green with the warm undertones of plant fat. Earthier than pistachio, lighter than olive, with the recent kitchen association of a fruit only recently turned global staple.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7ac357
Original
#c9b54d
Protanopia
#bfaf5f
Deuteranopia
#77bdab
Tritanopia
#acacac
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.15:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
9.77:1

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