Rich Denim Cloud

#7a70bd

Notes

Rich Denim Cloud (#7A70BD) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (248°, 37%, 59%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#7a70bd

RGB

rgb(122, 112, 189)

HSL

hsl(248, 37%, 59%)