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Robust Hokkaido

#7769f8
Notes

Robust Hokkaido (#7769F8) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (246°, 91%, 69%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7769f8
RGB
rgb(119, 105, 248)
HSL
hsl(246, 91%, 69%)
HWB
hwb(246 41% 3%)
OKLCH
oklch(61.0% 0.206 282.9)
P3
color(display-p3 0.4575 0.4137 0.9396)
HSV
hsv(246, 58%, 97%)
LAB
lab(52.73% 42.65 -70.06)
LCH
lch(52.73% 82.02 301.33)
CMYK
cmyk(52%, 58%, 0%, 3%)

Etymology

Robust
adjective

From the Latin robustus, of oak — implying strength combined with substance. As a color modifier, robust describes saturation combined with body: a robust burgundy, a robust olive. Sits in the bold-and-warm corner alongside strong and solid, with the slightly textural implication of a color that has substance behind the pigment.

Hokkaido
noun

Japan's northernmost island, home to the Furano lavender fields cultivated since 1948 by Tomita Farm — a Japanese imitation of Provençal lavender agriculture, now a national tourist landmark. Hokkaido color refers to a Furano lavender field at peak bloom: a saturated, slightly cool deep blue-violet with the matte finish of Lavandula angustifolia essential-oil-rich bracts. Slightly cooler than Provençal lavanda.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7769f8
Original
#0083fd
Protanopia
#0079f5
Deuteranopia
#418aa6
Tritanopia
#767676
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.07:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.16:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7769F8
Display P3
Display P3
color(display-p3 0.4575 0.4137 0.9396)
P3 has visible headroomOKLCH chroma 0.206

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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