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Coolindigo

Plush Violet Marble

#7767bd
Notes

Plush Violet Marble (#7767BD) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (251°, 39%, 57%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7767bd
RGB
rgb(119, 103, 189)
HSL
hsl(251, 39%, 57%)
HWB
hwb(251 40% 26%)
OKLCH
oklch(56.8% 0.130 290.2)
HSV
hsv(251, 46%, 74%)
LAB
lab(48.63% 26.73 -43.21)
LCH
lch(48.63% 50.81 301.75)
CMYK
cmyk(37%, 46%, 0%, 26%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7767bd
Original
#4975c0
Protanopia
#4a72bb
Deuteranopia
#657889
Tritanopia
#717171
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.71:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.46:1

Related Colors

Canvas