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Centered Akebia

#7743bc
Notes

Centered Akebia (#7743BC) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (266°, 47%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7743bc
RGB
rgb(119, 67, 188)
HSL
hsl(266, 47%, 50%)
HWB
hwb(266 26% 26%)
OKLCH
oklch(50.8% 0.182 299.6)
HSV
hsv(266, 64%, 74%)
LAB
lab(40.52% 47.14 -55.62)
LCH
lch(40.52% 72.91 310.28)
CMYK
cmyk(37%, 64%, 0%, 26%)

Etymology

Centered
adjective

Latin centrum, center — past-participle of center. As a color modifier, centered implies a saturated-and-grounded-and-balanced quality where the hue occupies the visual center of its palette without drift. Sits at the bold-and-balanced end of the grid, parallel to poised and grounded.

Akebia
noun

Asian chocolate vine (Akebia quinata) — a deciduous twining vine native to Japan, China, and Korea, with deep-violet five-petaled flowers that release a chocolate-like fragrance in late spring. Akebia color refers to a fully bloomed Akebia quinata female flower: a saturated, slightly cool deep violet with the velvet finish of fused-petaled cup-flower. The Japanese name akebi refers to the pendulous fruit pods.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7743bc
Original
#005fc0
Protanopia
#055fb9
Deuteranopia
#685e79
Tritanopia
#575757
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.34:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.31:1

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