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Sturdy Tanzanite

#77439e
Notes

Sturdy Tanzanite (#77439E) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (274°, 40%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#77439e
RGB
rgb(119, 67, 158)
HSL
hsl(274, 40%, 44%)
HWB
hwb(274 26% 38%)
OKLCH
oklch(48.7% 0.147 308.3)
HSV
hsv(274, 58%, 62%)
LAB
lab(38.56% 39.66 -40.97)
LCH
lch(38.56% 57.03 314.07)
CMYK
cmyk(25%, 58%, 0%, 38%)

Etymology

Sturdy
adjective

Old French estourdi, stunned, reckless — drifted in English to mean robust, well-built. Used as a color modifier since the seventeenth century for hues that read as durable and unfussy — the working browns of saddle leather, the working greens of pasture wool. Sits in the bold-and-warm corner alongside robust and solid.

Tanzanite
noun

A blue-violet variety of zoisite — discovered in 1967 in a single small area of northern Tanzania near Mount Kilimanjaro and marketed by Tiffany & Co. shortly after. The color refers to a faceted tanzanite cut to maximize its strong pleochroism: a saturated, slightly violet-shifted deep blue-purple with the gem's signature internal life. Cooler than amethyst, warmer than iolite, with the gem-trade specificity of a stone that occurs in exactly one place on Earth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#77439e
Original
#2359a1
Protanopia
#375b9c
Deuteranopia
#71546a
Tritanopia
#555555
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.82:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.08:1

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